Archive for the 'Sema' Category

30
Oct
07

Ford Harnesses the Power of Personalization

Ford is dominating the spotlight at the Specialty Equipment Market Association (SEMA) Show in Las Vegas this week.  Among the newsmakers:  Ford tapped the talents of customizing legends Chip Foose and Funkmaster Flex to help create two tricked-out versions of the all-new Ford Flex — the FooseFlex and the Flex2 — which premiered at SEMA along with more than 20 other customized Ford and Lincoln vehicles at the company stand. Nine personalized 2008 Ford Focus models are on display, along with customized versions of the Ford Fusion and Lincoln MKZ.  As crossover sales continue to climb, the company is pushing the segment’s limits with specially tuned Ford Edge, Escape and Lincoln MKX models at the SEMA show.  Dramatic interpretations of the most modified truck in the industry, the Ford F-150, also are drawing raves, as are revved up Super Duty, Expedition and Lincoln Navigator models. Meanwhile, the Ford Sport Trac’s urban alter ego, the Sport Trac Adrenalin, is proving that Ford can deliver aftermarket attitude straight from the factory. 

Ford Racing is introducing: a new Mustang FR500S race car and racing series; the Ford BOSS 500 nitro drag racing engine, featured in NHRA Mustang Funny Cars; a line of Ford Performance “Aluminator” crate engines; and a Mustang V-6 appearance package new for 2008. 

In addition, Ford is showcasing “Custom Accessories” — the industry’s first complete online accessory showroom.  It allows customers to jump online to spec their customized vehicle, order parts and, starting in January, schedule an installation appointment at their dealer of choice or have the parts home-delivered. 

26
Oct
07

Strategic Vision Award

Lincoln MKX Trumps Lexus RX350 Value
The Lincoln MKX unseated the Lexus RX350 in the near-luxury SUV segment of the 2007 Strategic Vision Total Value study, reported the Detroit Free Press.  It’s another survey that shows Detroit automakers are gaining ground on foreign competitors in quality, the newspaper noted.  “The MKX really stood out in things like technical innovation, the standard equipment that came with it and the refinement in the interior in comparison to what the Lexus had to offer,” said Alexander Edwards, president of Strategic Vision’s automotive division.  In addition to highlighting Lincoln MKX’s victory over the Lexus, Strategic Vision’s press release called out Ford brand successes as well:  “Can a Ford beat a Toyota in Total Value?  Yes! Although Ford Motor Company obtained only four Total Value leadership positions over the past four years, in 2007 Ford has added three additional wins to its collection: the Lincoln MKX, Ford Edge and Expedition EL.”  [For an e-print of the Detroit Free Press article, check out the Public Affairs tab on fcmdealer.com]

Putting Trucks to the Test
This weekend, more than 50 trucks and SUVs from 15 manufacturers will compete in the Texas Auto Writers Association’s annual Truck and SUV Rodeo in Decatur, Texas.  They’ll vie for two top awards – “Truck of Texas” and “SUV of Texas” –along with a number of segment awards given by 50 media attending the competitive event.  Ford and Lincoln Mercury are entering 11 trucks and SUVs.

Earlier this week, more than 50 automotive journalists gained a deeper understanding of Ford’s rigorous vehicle testing procedures after test-driving F-Series trucks at the company’s Michigan Proving Grounds (MPG).  Besides getting a close-up look at the redesigned proving grounds, the truck-focused media tested the new F-Series Super Duty in head-to-head comparisons with competitors under extreme conditions.

Ford, Colombian Rocker Juanes Get SYNC-ronized
Juanes, a 12-time Latin Grammy award winning artist, will help introduce SYNC to the Hispanic market. He will be the voice and face behind Ford’s cutting-edge creative campaign aimed at the first group of car buyers to grow up online.  The new online, print and broadcast campaign will introduce Hispanic consumers to the power of SYNC through the slogan “SYNC. A tus ordenes” (SYNC. At your command). To show the “power of voice,” Ford is strategically positioning talking billboards in high traffic areas. When triggered by a motion detector, the billboard will deliver Juanes’ voice talking about SYNC. And in an effort to get closer to his fans, Juanes will introduce SYNC at private events in Los Angeles and Houston later in 2007 with the campaign running into 2008.  Juanes was recognized by TIME as one of the “100 Most Influential People In The World” for his belief in the possibility of social change through music.

COMING UP …
SEMA!!  Ford will push personalization to the limit at the upcoming Specialty Equipment Market Association (SEMA) Show in Las Vegas next week. The Ford Sport Trac’s urban alter ego, the Sport Trac Adrenalin, debuts at this year’s show — proving that Ford can deliver aftermarket attitude straight from the factory.  Specially tuned Ford Edge, Escape and Lincoln MKX models also will be featured at the annual aftermarket extravaganza, along with a few surprises. We’ll share more news from the show next week. 

23
Oct
07

Ford to present more customized cars at SEMA

Posted on 22-10-2007 by Vlad

Leave your comment Category: Tuning, Ford

Ford Tuning SEMA

Last week we announced that Ford will bring 9 customized Ford Focus at this month’s SEMA. Now, Ford announced nine more concepts which will be at the SEMA, this ones being modified crossover concepts. As we’ve already said, Ford tries to appeal to the aftermarket niche, which is growing in the US. Kim Irwin, vehicle personalization and accessory manager stated: “CUVs continue to be the fastest-growing vehicle segment in the U.S., and we want to make sure buyers know there will be abundant personalization choices for them”.Among the concepts we’ll find modified versions of the Ford F-150, Ford Edge, Ford Escape, Ford Expedition and Lincoln Navigator. Enjoy more photos after the jump plus descriptions for every concept.

Full Gallery: Ford Crossover Tuning Concepts at SEMA

Ford Tuning Concepts at SEMA Ford Tuning Concepts at SEMA Ford Tuning Concepts at SEMA Ford Tuning Concepts at SEMA

Ford Edge by MRT-Direct

MRT-Direct ups the “sport” in crossover sport utility with this extremely lowered and lavished Ford Edge. The 3D Carbon body kit is further accentuated with an MRT Leading Edge hood, rear fascia and black chrome exterior trim. The 3.5-liter turbocharged Duratec V-6 uses a Turbonetics air-to-air intercooler, MRT Aero turbine performance exhaust with calibration by Calibrated Success and Ford Racing Performance to drive all four 22-inch Boss Motorsports wheels and Dunlop tires. An H&R Street performance suspension keeps things under control. The performance theme is carried top the interior sporting Sparco Modena sport seats and Stewart Warner gauges. An ARC Audio system supplies the tunes while Ford’s exclusive SYNC hands-free communications system lets you keep both hands on the wheel at all times.

FMS Escape

Escape the everyday with this custom Ford Escape by ATS Design. The Escape is ready for its getaway with a custom grille and racing-inspired front fascia that houses PIAA driving lamps in the lower corners. Side skirts, rear valence and rear spoiler complete the body transformation. An Eibach suspension provides a 2-inch drop over a sharp set of 20-inch Estorils by TSW Wheels. A Gibson performance exhaust delivers a throaty exhaust note from the 3.0-liter
V-6 while rear seat passengers enjoy INVISON Industries Revolution 2 DVD screens mounted in the headrests.

Lincoln MKX by Barry’s Speed Shop

This custom ride could easily be classified as ‘dessert.’ The delicious interior, bathed in supple Katzkin leather and suede, provides the perfect ambience to enjoy the INVISION Revolution 2 DVD screens in the headrests and Blaupunkt premium audio with 12-inch tube subwoofer. The Lincoln crossover is bathed in luxurious PPG black paint and dressed in a 3D Carbon body kit with custom grille, trim and blacked out tailamps by Barry’s Speed Shop. An H&R suspension kit lowers the MKX over a sweet set of SRRC Wheels that show off the Baer Brakes custom rotors.

Ford F-150 by K Daddyz Kustoms

K Daddys Kustomz adds “In Your Face” to “Built Ford Tough.” This extreme machine sits 17 inches over stock on a Bullet Proof lift kit installed by Shocker Motor Sports, Fox Racing Shox and Atlas leaf springs. The 22-inch Weld wheels wear 40×15.5×22 Toyo Tires. The F-150’s 5.4-liter Triton V-8 mounts a ProCharger supercharger, Yukon gears, Kinetik power cell, and UPR billet dress up kit. K Daddys Kustomz applied the wild blue-on-blue flame paint scheme using Hot Hues by DuPont. Soft leather seats are surrounded by the sound of Titanium Power Audio and fiberglass speaker pods and plexiglass speaker box. Vizualogic supplied the headrest video and gaming system

Ford F-150 by ATS Design

Every trucker has an ultimate obsession. ATS Design partnered with an elite group of aftermarket manufacturers to bring their Ultimate Obsession to life. This radical custom F-150 features a who’s who list of brand names from the Volant exhaust and air intake system on the 5.4-liter Triton V-8 to the dual Optima batteries under the hood. ATS provided the front valance, fender flares and roll pan with billet accents along while T-Rex chipped in the billet grille insert. Ford’s Cargo Management System sits atop a Wise Industries bed rug and snuggles underneath the Snug Top tonneau cover. A McGaughy’s suspension drops the truck two-inches over 22-inch KMC Lorenzo wheels wrapped in Pirelli rubber. The Katzkin leather interior will be rockin’ to the sound of a Sony premium sound system while the little truckers are entertained with the Sony DVD system and monitors.

Make-A-Wish 1951 F-Series

Justin Lilley had a wish. The young cancer patient asked the Make-A-Wish Foundation to help him restore his grandfather’s 1951 Ford pickup. Make-A-Wish tapped the talents of the students at Washtenaw Community College in Ann Arbor Mich., with help from Ford Motor Company to perform a complete ground-up restoration. Justin’s wish truck sits on a Fat Man tube chassis with a supercharged 4.6-liter V-8 under the fiberglass hood. The ’51 Ford body is chopped and features suicide doors. The custom deep black paint is carried on to the Ford GT40 wheels. The interior is fitted with a custom dash, console, racing seats and a booming Alpine stereo system with custom speaker boxes.

2008 F-150 FX-2 Sport

The FX-2 takes trucking to a whole new level and the project FX-2 V2 ups the ante even further. The Vehicle Personalization branded windshield is just a hint of what’s in store. Each side of the truck shows off a different set of new 22-inch wheels while the pure white paint is set off with contrasting stripes that run down the hood and across the hard tonneau cover and down the tailgate. Ford Racing provides a supercharger, radiator, chrome valve covers and custom exhaust along with a lowering kit and tall 4:10 final gear for extra get-up-and-go. Red illuminated sill plates provide the invitation to an interior that features headrest DVDs, BaluPunkt audio and HD radio.

Urban Rider Expedition

Cruise the ‘hood in style in the Urban Rider from 3D Carbon. The 2008 Expedition is converted to a hip street custom with a new front fascia, side rockers, rear bumper lower valance and rear tailgate spoiler. An Eibach performance suspension sets the Urban Rider down over polished NC-forged, six-spoke aluminum wheels wrapped in Pirelli rubber. A Katzkin two-tone leather interior and tinted windows add the finishing touches.

DeBerti Lincoln Navigator L

Who says you can’t take it with you? This gorgeous black-on-black cruiser is like a luxury getaway, complete with fully reclining back seats that massage you from head to toe. Best yet, this Navigator keeps you connected with a Trac-Vision system by KVH that provides satellite television and internet access. Just sit back in the supple Katzkin leather seats and watch a movie, the game or play a game of your own. The Black L floats on a custom air ride suspension and looks out-of-this-world with deep black PPG paint, 3D Carbon wing, Street Glow under lighting and 26-inch, forged aluminum wheels with polished rims and black spokes.




News and Events for the Ford, Lincoln, Mercury owner and enthusiast.





 

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