Archive for the 'Trucks' Category

01
Mar
10

2011 Ford F-Series Super Duty Leads Heavy-Duty Trucks in Capability, Now Fuel Economy, Too

DEARBORN, Mich., Feb. 25 /PRNewswire-FirstCall/ —

  • The most capable heavy-duty pickup in America – the Ford F-Series Super Duty – also is the most powerful and fuel efficient for the 2011 model year, offering customers their choice of either gas or diesel engines
  • Fuel economy on the all-new 2011 Ford F-Series Super Duty equipped with the 6.7-liter Power Stroke® V-8 diesel engine averages an 18 percent improvement for pickup models and up to 25 percent improvement for chassis cabs versus 2010 models. Trucks equipped with new base 6.2-liter V-8 gas engines average a 15 percent improvement versus 2010 models
  • The all-new Ford-engineered, Ford-designed, Ford-built 6.7-liter Power Stroke V-8 turbocharged diesel engine has best-in-class torque of 735 ft.-lb. (at 1,600 rpm) and best-in-class 390 horsepower (at 2,800 rpm) – 85 ft.-lb. and 40 horsepower more than the outgoing model – with best-in-class fuel economy; new engine is B20 biodiesel compatible, too
  • All-new 6.2-liter V-8 gas engine is also best-in-class with 385 horsepower and 405 ft.-lb. of torque – 85 more horsepower and 40 ft.-lb. of torque more than the current 5.4-liter V-8 gas engine. It also delivers class-leading fuel economy and E85 compatibility
  • All-new powertrains are the backbone of the new 2011 F-Series Super Duty, which has class-leading towing capability of 26,400 pounds on chassis cabs, 24,400 pounds on pickups; best-in-class payload capability of 12,711 pounds on chassis cabs, 6,520 pounds on pickups

The new 2011 Ford F-Series Super Duty delivers the most heavy-duty truck horsepower. Top torque. Industry-best towing capability and payload. Fuel economy leadership. In short, the new Super Duty delivers leadership in every feature that matters to heavy-duty truck customers.

With Ford-built diesel and gas powertrains, the all-new Ford Super Duty dominates the competition in payload, conventional towing, fifth-wheel towing and gross combined weight rating in both pickups and chassis cabs. Diesel engines account for 65 percent of the Super Duty sales, with gas engines making up the remaining 35 percent.

Continue reading ‘2011 Ford F-Series Super Duty Leads Heavy-Duty Trucks in Capability, Now Fuel Economy, Too’

23
Feb
10

Ford says orders for F-150 Raptor exceed expectations

Ford says it’s getting more orders for its F-150 SVT Raptor off-road pickup than it expected — about 5,300 so far.

“We couldn’t be more pleased with the popularity of the F-150 SVT Raptor,” said Mark Grueber, F-150 marketing manager. “Orders have exceeded our expectations.”

And why is it so pleased? Because a Raptor costs $38,020, or about $16,000 more than the base F-150, which goes for $21,820. The model, and its popularity, are a throwback to Detroit’s golden age of high-profit truck-selling a decade ago. The profit margins are much healthier than those for cars. The truck’s gas mileage should conjure some nostalgia as well, 14 miles in the city and 18 on the highway.

“The truck is so popular that we actually wound up building more 5.4-liter V-8 models than we had originally anticipated. The order banks are now open for the all-new 6.2-liter V-8, and the orders keep rolling in,” Grueber adds.

Built alongside the best-selling F-150 at Ford’s Dearborn Truck Plant, the 2010 F-150 SVT Raptor was designed for the off-road performance market which has steadily grown in popularity over the past decade, Ford says.
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Raptor is powered by a 5.4-liter Triton V-8 engine, which delivers 320 horsepower. This spring, customers will have the added option of an all-new 6.2-liter V-8 engine, producing 411 horsepower. The orders are coming not just from off-road crazy Texas and the Southwest, but Tennessee, Michigan, Colorado, Ohio and Georgia.

About half of the orders for the truck are for black, followed by orange, white and blue.

07
Jan
10

Stating the Obvious: Ford declares victory in pickup segment, F-Series is best-selling truck for 33 straight years

The Ford F-Series pickup has been the best selling pickup and the best-selling vehicle for as long as we can remember (way, and we mean way before even egmCarTech was established).

Ford announced today that its F-Series has been the best-selling truck for 33 straight years, outselling its closest competitor by more than 97,000 units. Not only that, but the F-Series has been the best-selling vehicle in the United States for the past 28 years.

“When it comes to trucks, only one stat matters – how customers vote with their wallets,” said Doug Scott, truck group marketing manager. “And the results are clear – the capability, productivity, technology and value of Ford F-Series is unmatched.”

Ford F-Series sales totaled 413,625 in 2009.

26
Oct
09

Report: Ford F-150 SVT Raptor Named “Truck of Texas” by Texas Auto Writers Association

Each year the Texas Auto Writers Association (TAWA) gives out accolades to vehicles in different classes, but none carry the quite the prestigious honor as the “Truck of Texas” title. For 2010 TAWA has awarded the Ford F-150 SVT Raptor as the “Truck of Texas,” making this the seventh year in a row that a Ford has won the top truck award.

“Winning the Truck of Texas is a distinct honor,” said Mark Fields, president, The Americas, Ford Motor Company. “Texans know their trucks, and this award is further proof of why the F-150 remains America’s number-one selling pickup. We built F-150 SVT Raptor for truck enthusiasts. And we’re gratified it’s gaining recognition for both its unequaled off-road performance and confidence-inspiring on-road demeanor.”

The F-150 SVT Raptor gets big fender flares, FOX Racing Shox with 11.2-inches of front suspension travel and 12.1-inches of rear suspension travel, as well as 35-inch BFGoodrich tires. A 5.4-liter V8 engine with 320-hp and 390 ft-lbs of torque is currently offered and Ford plans to make a 6.2-liter V8 with 400-hp and 400 ft-lbs of torque available.

But what really makes the Raptor so amazing is that as off-road capable as it is, you can actually use it for normal daily driving.

05
Jun
09

Ford Uses Movie To Promote Raptor Truck

Ford is promoting a modified version of its F-150 pickup truck, the 2010 F-150 SVT Raptor, in a full-length film that debuts on June 23. The automaker will show the film, “Raptor – Born in Baja” — produced for Ford by Brentwood Communications — at an event at the Egyptian Theater in Hollywood, Calif., for automotive and off-road motorsports executives, entertainment industry players, celebs and media. The documentary follows Ford designers, engineers and race program directors, aftermarket teams, and Baja race team Foutz Motorsports as they construct, test and race the F-150 SVT Raptor in the 631-mile Baja 1000 race.

Following the June 23 premiere of the film, a one-hour television version will air on Speed Channel on July 12, with several additional airings.

Doug Scott, Ford Truck marketing manager, says: “with the F-150 SVT Raptor, we are delivering a true off-road performance truck with the proven ‘Built Ford Tough’ capability and durability that is at the core of every F-150.”

The truck will be available in showrooms in July with a MSRP of $38,995.

–Karl Greenberg, Marketing Daily




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